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My way to optimize globalization

International PartnerShip

I strongly believe that teaming up with others will enrich your opportunities for success. I also believe that selecting partners should be a planned strategic move – not an opportunistic adventure in a new era.  Many ICT companies need to transform their business concepts from local to global and they need to face the challenge in the market for ICT products and services, The increased competition in the digital economy sets new standards for business and customers new decision processes in the e-business market set new rules for sales distribution. Companies need visions and perspectives, and through a cooperation with others on foreign markets, you might be able to break the traditional business set-up in more modern ways. To do so you need Partners, and I have developed an entire PartnerShip Concept where the cornerstone is the PartnerSearch. Beside the profiling session, you can choose between a Basic Search (names only), the Standard Search (validated contacts) or the extended PartnerSearch.

The PartnerSearches is not only for Sales and marketing opportunities, but also to find companies for joint ventures, Research & Development projects, Strategic Alliances, Technology Transfers, shared projects, EU funding and subcontracting/outsourcing.

 

Profiling for your PartnerShip

In order to make the best result in partnering, you need to be prepared and therefore the profiling tasks is the absolutely first step in an effectfull PartnerSearch and based on Questionnaires, check-lists and profile description combined with a profiling meeting for 1½ day, - the set-up is designed to discuss internationalization, potential partners, the globalization issues and expectations. The 7P-Plan for PartnerShip Penetration will be followed. The 1½ day will be executive meetings and meetings with your staff.

The 7P-Plan will concentrate on

1.      Preparation issues regarding internationalization

2.      Places to penetrate

3.      Product Positioning

4.      PartnerShip Potential

5.      Personnel and Power

6.      Penetration, Promotion, and Public Relation

7.      Prices and Performance

 

Based on the Profiling activities - a PartnerShip prospect will be designed, that will be the basis for all PartnerSearch activities. This PartnerShip Prospect will hold all necessary information for a potential new partner incl. demands and expectations.

  

Basic PartnerSearch

This service is primarily used to secure contacts in a given area, where the company itself wants to pursue the entire PartnerSearch. It provides validated names (company name, address, telephone, e-mail, telefax, and contact name) on potential partners that fit a given profile. The response time in a Basic Search is one week from profile until potential companies can be forwarded

 

Standard PartnerSearch

This service is used when a company successful have carried out a number of extended PartnerSearches and would like to start building up their own Search philosophy. This service therefore provides a number (5-8 companies) of potential partners, all evaluated through research and clarification, incl. profiles of the company. Dialogues with the potential candidate have been conducted and relevant information and data verified. Company brochures and profile material, financial information and background information are available, but the potential partners haven’t been visited on location. It takes 5 week from the profiling meeting, until you are able to meet the potential partners.

 

Extensive PartnerSearch

This is the optimal and most effective search for business partners. An Extensive PartnerSearch is an efficient and quick way to establish a PartnerShip in a new area at a fixed investment and within a firm time frame. This is my key international service with over 425 successful partner Searches world-wide. The Extended PartnerSearch is based upon proven methodologies of evaluating and matching potential business partners in the international ICT market and uses my extensive Network’s of business supporters throughout the European Commission, the EuroInfoCentres, the BRE service, the Business Cooperation Network (the BC-Net), embassies, commercial delegations, trade associations, governments, our world-wide consultancy net of Quality Consultants Europe (QCE), business alliances, Advisory services, the Jade network, United Nations, the TransAtlantic Business Dialogue (TASBI) and my over 480 selected business experts in the international market.

 

The Extensive PartnerSearch holds the following elements…

¯ Pre-evaluation of Potential Partners based on the Partner Prospect Material (using our various Networks)

¯ Contacting and selecting potential partners

¯ Meeting with 6-8 potential partner candidates in a given geographical or business area (all meeting will be held at the partners location in order to evaluate the opportunities optimal)

¯ Evaluation reporting with recommendations

 

It is a 7 week process and includes meetings in the geographical area The Price for this Service is based on a search in a specific geographical area and includes all fees and preparation, but excluded all other costs like communication, transportation and accommodations that will be payable separately for this service.

 

ProductSearch

If there is a need to Search for a specific Product or given ICT Service to supplement your existing Product set-up, I can locate these opportunities. I will find the proper prices, terms and conditions, all technical specifications and submit these for your evaluation. “I look for products and services for a considerable number of companies who wish to maintain their technological leadership .My ProductSearch normally happens at exhibitions, conferences, and in business meetings, where news and interesting subject are discussed."

 

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CustomerCase

PicoTron, Belgium

PicoTron in Belgium took the advantage of this set-up and asked Jųrn W.Phigalt to find suitable representation in the 4 Nordic countries.

I conducted the following services …

4 extensive partner searches in Denmark, Norway, Sweden and Finland, including international activities such as:

establishing an efficient international Partner profile and market materials, Developing extensive local search material for the 4 specific markets, Pre-evaluating of Partner candidates in the 4 new areas, Contact phase, including meeting and preparation scheduling, Evaluation meetings of the candidates locations in Scandinavia, Reporting and recommending the choice of partner

 

CustomerCase

PBI Electronics

PBI wanted to establish partner’s through-out Europe with one primary distributor in each country.

I conducted the following services…

Extended partner searches in Greece, Austria, Spain, France, Germany, Sweden, Portugal, Italy and Belgium.

 

Furthermore creation of the International Marketing Plan, training courses, exhibition participation and pricing/product structures.

 

 

  ITM Europe – the Acceptable Choice

HesteHave 11 n 3200 Helsinge n Denmark n Tel: +45 4879 3179 n Fax. +45 4879 3178

 

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